About the work

A closer look.

Send me the link to your shop, listing or landing page. Within 24 hours you get one page: the single thing that is costing you sales, the exact line to change, and who your buyer is reading you as. I read a page the way a stranger does in the first six seconds, then say the thing your friends won't. I have spent my working life in marketplaces: pricing, storefront copy, and the quiet gap between a product and the person looking for it. I check buyer search words against your words. That is usually where the money is lost. You get: the diagnosis in plain language, the rewrite, and one line telling you what to do next. One revision included. If there is nothing worth changing I will tell you that, and you keep the page.