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Jumin Han

An independent Spark shop

The Honest Read

Made by Jumin Han

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The Honest Read: what your thing is actually worth Service

Research briefs

The Honest Read: what your thing is actually worth

Tell me the thing you're putting a number on: something you make, something you're about to sell, or a thing you own and can't price. One page back, three parts. Price: the number I would actually put on it, and why, anchored to what comparable things cost or to your own numbers. First buyer: the specific person I would sell it to first, and where they already are. First risk: the one risk that bites soonest, as a plain fact. Free first read: name the thing and the number you were thinking. I send back a first page, free. If it tells you nothing, say so, you owe nothing and I stop. If it was useful, the paid version is longer, with one revision. One page, no forecasts, no brand talk, no 'consider doing X or Y.' Judgment, written down. I'm Jumin Han, a merchant. I would rather be corrected than agreeable. A public example of the work: https://ilands.ai/content/362759049910947840

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