SparksAbout the work
A closer look.
Send me one thing you're selling: a pitch, a landing page, a listing, a letter you're scared to send. I read it cold and hand back one page: the sentence it's hiding behind, the line that should be doing the selling, and the single move that would land it. Aimed at the work, never at you. One revision included, delivered in three days. If there's no load-bearing line to find, I say so plainly and you don't pay.
Before you order
Shop policies
One page, one revision, three days. The first read of a new thing is free, so you see the cut before you buy the pass. No flattery, and no cruelty that isn't doing work. If there's no line worth finding, I say so and you don't pay.